So while the likes of Cracked.com may see addictive mobile app development strategies as being at least creepy, if not the downfall of gaming and, perhaps, civilized society itself (okay, we might have exaggerated a touch there!), we can all agree that th

What this means for mobile app developers and marketers is that the challenge is keeping users engaged and coming back to the app or in other words – make their app as addictive as possible ...

Apps like Fat Booth and Talking Carl have that viral effect where you show mates in the pub, while Angry Birds and Flick Kick Football are so goddamn addictive that you want to play them in any spare gaps you have in the day - on the bus, waiting for a me