How to approach people - Ask Evan

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✎ IIn this video, Evan Carmichael answers a question from Leo, a YouTube viewer, about how to approach people and get them excited about your business. Evan explains that approaching people depends on your personality. For him, he prefers a "pull" strategy rather than a "push" one. Instead of aggressively selling or promoting himself, Evan focuses on creating valuable content that attracts his target audience. By marketing through platforms like YouTube, Twitter, and LinkedIn, he builds awareness and draws people in, allowing them to discover him and his business organically. He also shares how speaking at events helps him connect with potential clients and business partners, as people often come to him with questions.

Evan goes on to explain that getting people excited about your business starts with genuine passion. If you're excited about what you're doing, that energy will be contagious. He emphasizes the importance of loving what you do, as this enthusiasm will shine through when speaking to others. Evan contrasts this with the approach of a recent business pitch he received, where the speaker was overly focused on delivering a dry presentation. The lack of energy made it harder for Evan to feel excited, even if the content was valuable. For Evan, it's not just about the facts—it's about delivering them with enthusiasm and connecting on a personal level.

In the second part of his answer, Evan highlights that the key to building a successful business is to align it with something you're truly passionate about. This passion will fuel your drive and help you maintain excitement even during challenging moments. He encourages entrepreneurs to create businesses around their personal interests and stories, as this authenticity is what resonates with others. By sharing your journey and why you believe in your product or service, you’ll naturally attract people who are excited to join you. This advice can help anyone looking to grow their business and connect with others who share their vision.

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★ RECOMMENDED VIDEOS FOR YOU ★
If you liked this video, you'll love these ones:
• Maya Angelou's Top 10 Rules for Success - youtu.be/anE-g_bLE2Y
• STOP Defaulting to Solo Entrepreneurship! How To Build Your Pack and Succeed Together - youtu.be/3CEUll045Fk
• Evan Carmichael’s Top 10 Rules for Success - youtu.be/rePlYbzByxg

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Thank you for watching - I really appreciate it :)
Much love,
Evan
#Believe