How to Do Market Research!

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The market will judge your idea one way or another… why not hear the verdict BEFORE you quit your day job?

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Two Cents was created by Katie Graham, Andrew Matthews, Philip Olson CFP® and Julia Lorenz-Olson and is brought to you by PBS Digital Studios. We love dropping some knowledge on all things personal finance and helping you make better money decisions.

Two Cents is hosted by Philip Olson, CFP® and Julia Lorenz-Olson
Directors: Katie Graham & Andrew Matthews
Written by: Andrew Matthews
Executive Producer: Amanda Fox
Produced by: Katie Graham
Edited & Animated by: Andrew Matthews
Images by: Shutterstock
Music by: APM

SOURCES:

“If You Build It Will They Come?: Three Steps to Test and Validate Any Market Opportunity” by Rob Adams

bizfluent.com/how-4493168-determine-market-viab…
medium.com/plusacumen/market-viability-7-steps-…
shopify.com/blog/13640265-the-16-step-guide-to-…
blog.hubspot.com/marketing/market-research-buye…
sba.gov/business-guide/plan-your-business/marke…
businessnewsdaily.com/5446-porters-five-forces.…
valuemarketresearch.com/report/handmade-soap-ma…
fastcompany.com/3021229/chaim-pikarski-the-amaz…