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How to Respond to Shrinking Radio Usage

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How to Respond to Shrinking Radio Usage

174 views November 10, 2013 3:31

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ChannelMark Ramsey

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Recently I shared some stats from Arbitron/Nielsen indicating that listenership to radio in the 30 PPM markets has declined by more than 13% over the past three years. This is the story of how the industry reacted - or didn't react - to the news. It's also the story of how we SHOULD react. From Mark Ramsey (markramseymedia.com).

About this tutorial

Mark Ramsey published this 3:31 video tutorial on November 10, 2013. It has been watched 174 times on YouTube.

Category
Education
Duration
3:31
Published
November 10, 2013
Views
174

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