How To Start A Business Online In 2021 (Beginner's Guide)

This video goes over exactly how to start a business online in 2021. Everything you need to know about the steps you need to start your business.

Let me know what business you plan to start in the comment section!

00:00 Introduction
00:49 Step#1 Figure Out Your Product
02:36 Step#2 Pick Your Niche
04:11 Step#3 Marketing Strategy
05:13 Step #4 Build Your Brand
06:23 Step #5 Start A Community
07:56 Step #6 Surround Yourself With The Right People
09:27 Step#7 Just Start


With the world changing so much there has never been a better time to start a business online in 2021. More people are going to the internet to find products they would be interested, and there has also been a boom of online service providers as well.

Step #1: The first step to starting your business online is to decide what you want to sell.

There are many different things you can sell online. There are companies who sell products, and companies who sell services. The benefit of selling a service is that you get to keep the majority of your revenue. The downside of selling a service is you are going to have to trade time for money. Eventually you will sell so much of your service that you will need to hire other people to help you manage your clientele.

The benefit of selling a product is it is very scaleable. If you outsource your packaging, manufacturing, and fulfillment then once you have a marketing message and platform that works then you can scale your company very fast. The downside of selling products is normally you keep a very small percentage of the actual sales once you pay for all of your costs.

Step #2: Pick Your Niche

Once you have your product or service decided, it is time to pick your niche. When it comes to online businesses the internet space is very crowded. The best way to start a business would be to pick a small group of people to serve and focus on them instead of the masses.

For instance if you want to start a digital marketing company, it would be best to start with a small service within digital marketing likes social media management, and then also select a very specific customer.

Step #3 Develop A Marketing Strategy

The #1 thing you will need when starting a business online is a proper marketing strategy. Unlike traditional businesses that can be seen from the street to draw in traffic, the only way to get customers in 2021 for an online business is to develop a proper marketing strategy.

Start to image who your dream customer is and what thoughts are they thinking? Do they have certain fears/goals? Start to take note of this. Start thinking of where your dream customers hang out online and develop a strategy for getting in front of them.

Step #4 Build Your Brand

Design a website/ sales funnel/ online store. Use some of your research from step #3 to write the messaging like it is being directed at your dream customers. The better you can do this the more likely you will be when starting a business online in 2021.

Design your logo. Don't spend much time on this at first. For now just design your own for free or hire a cheap freelancer.

Step #5 Start Your Own Community

Online businesses need to have their own communities. Online communities will increase brand loyalty, increase the potential for higher prices, and increase sales over time.

Pick whatever type of publishing you like the most (blogging, Instagram, YouTube, Facebook, etc.) and start posting valuable content that your dream customers would enjoy. This will be the best source of your income over time so do not skip this step.

Step #6 Surround Yourself With The Right People

When you start a business online as a beginner, be very careful who you are surrounding yourself with. You are the average of the 5 people you spend the most time with so make sure to spend time with people who can help you with your business.

If you are going to take advice from anyone, make sure they have accomplished what you want to accomplish. Many people will try to give opinions on something that do not know much about.

Step #7: Just Start!

There is only so much research you can do to start an online business in 2021. At some point you just need to start. The key is to get started before you are ready and before your business is perfect. You will learn a lot just by getting your first couple of sales and refining your process from there.

Hope this video helps!

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