In the "Optimization and delivery" section, fill out these campaign optimization fields: Pinterest tag, Conversion event, Conversion window, and Target average CPA. Finish setting up your ad group then click Ads in the left hand menu or scroll d
The Pinterest tag is a piece of code you put on your website to gather conversion insights and build audiences to target based on actions they’ve taken on your site. Learn how to setup your Pinterest tag with this guide .
In Step 2 of Promoted Pin creation, you’ll set up your ad group. You can have multiple ad groups under a campaign, and multiple individual ads (the actual Promoted Pins) under each ad group. Ad groups determine targeting, schedule, and a more specific b
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