How To Become A Copywriter | Tips To Get Your First Client in 2020

Trying to figure out how to become a copywriter in 2020?

Alex and Sarabeth, Copywriters at AppSumo, will introduce you to all things copy:

✅ What is copywriting
✅ Why it’s the best career ever
✅ The tools and resources you need to get started writing copy TODAY

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✍️ What is copywriting?
Copywriting is the language a business uses to move a consumer closer to a purchase. (Think websites, blogs, flyers, emails, newsletters, video scripts, social media posts, billboards, basically everywhere!)


👀 Who can be a copywriter?
While there isn’t formal training required, having a background in writing helps—Good copy is easily readable, clear, and nudges the reader toward taking a certain action.


📒 Types of copywriters:
In-house Copywriters, Agency Copywriters, Freelance Copywriters


How to become a Copywriter in 4 steps:
1️⃣ Learn the fundamentals — take online courses, read books, and reach out to mentors.
Become a Copywriter in 2020 👉social.appsumo.com/how-to-become-copywriter

2️⃣ Practice — write for a nonprofit or small business, rewrite lackluster copy you find, offer a limited-time discount for your services.

3️⃣ Get paid to write — head to job boards. (Freelancing Guide: social.appsumo.com/freelance-guide)

4️⃣ Prove your value or multiply your expertise — show a direct line between copy and increased business profit.


Pro-tip: Measure the impact of your words through testing and validating your copy against existing copy.

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Become a Copywriter in 2020 👉social.appsumo.com/how-to-become-copywriter

What else do you want to know about copywriting? Drop it in the comments 👇

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