How to Articulate Your Product Vision to a Software Developer

How do you explain your big picture idea to an app developer so he or she can build an app for you? A productive conversation about vision is an essential step in the new product development process.

To start, answer these questions for your developer:
What problem are you trying to solve?
Who is it for?
What’s the unique value proposition?
What’s the market size?
What do you see the product becoming in the future?

Make sure you’ve done market research to ensure you’re creating an app that people will want to purchase.


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