How To Post Stories on Facebook Business Page

How To Post Stories on Facebook Business Page // Facebook Stories is a great way to engage people and update them about what you are doing in your business. A quick, friendly and simple way to deliver news and build interest in your brand, products or services. Today I teach you how you can post to your business page facebook story.

With business pages’ organic reach continuing to decrease on Facebook, it’s now more important than ever to experiment with different ways to get your posts in front of as many eyeballs as you possibly can.

Facebook recently rolled out Stories to business pages, which provides another opportunity to showcase your brand and increase your Facebook engagement. While many brands are using disappearing Instagram and Snapchat stories to reach their audience, Facebook Stories has previously been limited to personal profiles, with very little uptick in usage.

The lack of people using Stories on Facebook presents an opportunity for brands to fill that void. Currently only a few businesses are using this feature despite its prime real estate: Stories appear at the top of users’ Facebook News Feed on both desktop and the mobile app.

Facebook’s latest algorithm change prioritizes local news, as well as interactions between friends and family, making it even harder for posts from business pages to been seen without spending money to boost them. It’s now more important than ever to look at alternative ways to interact with your audience. Facebook Stories may help business pages gain some visibility, especially with so few people using them at this stage.

Much like Instagram Stories, Facebook Stories are visual rather than text-based. They can contain multiple photos and videos to communicate a message and will disappear in 24 hours. Currently, business pages can only post Stories using the mobile app, not from desktop.

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My name is Desiree Martinez and I am an entrepreneur, domestic wannabe, and Harry Potter junkie known for her social media content plans and always saying 'yes' to new adventures. I an award-winning social media professional, host of the Marketing For Your Boring Business Podcast, founder of Social Media Day Phoenix, and have worked with 100s of 'boring' businesses use social media to help their message get seen in a cluttered newsfeed.

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