How to show emotion in a story

www.MotivationalSpeakerKellySwanson.com . In business, effective persuasion is accomplished when we make a connection with our buyer. Connection is emotional. Yet most of us focus on facts and figures - the data - to make the connection. Science has proven that data doesn't have the ability to make an emotional connection. Story does. Here is a quick tip on how to add emotion to your story to get the level of impact you want. Where the art of story meets the business of persuasion. Kelly Swanson, author of The Story Formula, is the master at strategic storytelling. Watch how in just a short time, she is able to show you the difference telling people what to do - and making them WANT to do it, #BusinessCommunicationSpeaker
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