How to lower your cost per click in Google AdWords

Are you struggling to understand how to advertise in Adwords without spending a fortune? Maybe you have great creative ads, but they are just not performing well. In this video we'll show you advertising tactics and strategies for Adwords that will drive your cost per click down lower than you thought possible.
Make advertising succeed with 5 simple strategies in this beginners guide to advertising.

Key topics covered in this episode:
How to write exciting ads using magnetic headlines.
Great entrepreneur advertising strategies like using single keyword ad groups and split testing for performance.

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Resources in this video:


00:16 - Invest in learning how to write a better headline.

00:51 - How to use copyblogger.com to learn how to write headlines

01:10 - What is Broad match?

01:55 - How to use single keywords ads

02:50 - How to use conversionxl skag

03:20 - How to create a great landing page

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Tune into the playlist for more tips and marketing tactics on how to advertise startups - it's a comprehensive small business advertising tutorial!
youtube.com/playlist?list=PLWSSOx1A_2vUmK9shE9w…

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For more quick business tips and startup success strategies check out our podcast in iTunes and everywhere else at: growtheverywhere.com

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Connect with Eric Siu:
 • Growth Everywhere Podcast - growtheverywhere.com/
 • Marketing School Podcast - singlegrain.com/marketing-school-podcast/
 • Single Grain - Digital Marketing Agency - singlegrain.com/
 • Twitter twitter.com/ericosiu

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Please watch: "$300 to $3 Million in Less than 10 Years - What You Can Learn From This Restauranteur Prodigy"
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