How to Verify Your WordPress Website With Google Webmaster Tools | Google Search Console

How to Verify Your WordPress Website With Google Webmaster Tools | Google Search Console wearemarketer.com/

What is verification?
Verification is the process of proving that you own the site or app that you claim to own. We need to confirm ownership because once you are verified for a site or app you have access to its private Google Search data, and can affect how Google Search crawls it.

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What is a property?

A property in Search Console represents a site or app that you own. You can request actions on your property such as requesting a recrawl, or view Google Search data for your property, such as Google Search statistics or crawling errors.

Verification associates a specific user with a specific property. Every Search Console property requires at least one verified owner, though it can have more.

Note that you could add any site or app as a property to Search Console, but until you verify ownership of it (or an owner grants you rights on it) you can't use it in Search Console. For example, you could add www.wikipedia.org as a property to your Search Console account, but you couldn't access it until a Wikipedia developer helped you prove ownership (or a Wikipedia Search Console property owner added you as a user to the Search Console property).

How to Verify Your WordPress Website With Google Webmaster Tools | Google Search Console wearemarketer.com/