A vision statement looks towards the future, but a mission statement talks about what the company is doing in the present. Because the vision statement is a foundational document that will guide the company’s direction for years to come, consider using

To write a vision statement, focus on the basics of your long-term mission, and extrapolate key information. Author and former CEO, Dan Ciampa, writes in MITSloan : "A leader’s vision—particularly if that leader needs to bring about significant c

To write a vision statement, start by defining a unique and specific purpose for your organization. For example, instead of saying you manufacture computer parts, state that you're introducing customers to a new way of using technology to make their l