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How to use Content to Align Sales and Marketing

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How to use Content to Align Sales and Marketing

131 views October 31, 2019 5:54

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ChannelSMA Marketing

Description from the creator

We're going to be talking about how content plays a role in sales and marketing. Now a lot of times we've talked about content marketing, a lot of people think blog posts, right?

They're like oh my gosh, do I have to blog for my website? I hear that all the time when working with business owners, they get frustrated because they're like why am I blogging? Why do I have to blog? I don't want to be blogging. I don't have time to blog. But content is not just blogging, content is your e-mail, content is video, content is slide decks, promotional material.

Content can be used in a variety of different ways and it should be used throughout the marketing and the sales funnel.

About this tutorial

SMA Marketing published this 5:54 video tutorial on October 31, 2019. It has been watched 131 times on YouTube.

Duration
5:54
Published
October 31, 2019
Views
131
Likes
4

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