HOW TO WRITE A PRESS RELEASE IN 6 EASY STEPS.

This video is a mini-masterclass in press release writing. It gives you a framework for crafting and writing your own press releases. I also go through the critical dos and don'ts of writing releases. These guidelines will help you create press releases that connect with journalists and influencers and will get your brand seen.

If you want to secure editorial coverage of your brand - whether in a print publication, on a website or on an influencer’s channel then you have to master the skill of writing your own press releases. It’s PR 101 and the staple in any PR’s wardrobe. Here’s how to master the art…

You can download the checklist I've created to accompany this video from my website (on the home page) beautybeat.co/

Follow me on CLUBHOUSE @joljones where I host weekly PR POWER HOUR MASTERCLASSES with experts from the beauty industry.

Jo

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Please watch: "HOW TO GET THE ATTENTION OF A JOURNALIST OR INFLUENCER "
youtube.com/watch?v=QBdzYUxAmMI
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