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How to Align Marketing Campaign Plans and Budgets with SiriusDecisions

1,904 views October 31, 2014 1:00:29

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ChannelAllocadia

Description from the creator

Learn how marketing organizations are improving their marketing planning and budgeting processes using The SiriusDecisions Campaign Framework and Allocadia Software for better alignment.

What you'll learn:

1) How The Campaign Framework works. Identify key components of B2B marketing campaigns and deliver advanced marketing planning concepts

2) How to Align your Marketing Budgeting Strategy & Programs. Connect your corporate goals to your marketing programs and campaigns

3) How to Manage your Marketing Investments & Budgets using marketing budgeting software. Define budget targets, release and re-allocate marketing funds

Learn more at www.allocadia.com.

About this tutorial

Allocadia published this 1:00:29 video tutorial on October 31, 2014. It has been watched 1,904 times on YouTube.

Channel
Allocadia
Duration
1:00:29
Published
October 31, 2014
Views
1,904
Likes
15

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