How to Blend Your Top Brand Archetypes

Take the Brand Archetype Quiz: (It’s been taken 250,000+ times!) brandingquiz.com/quiz/

Once you’ve chosen your top two brand archetypes—those timeless characters that represent your brand's core values—it’s time to learn to blend them artfully. In this video, I offer tips and ideas on how and where to use both archetypes to define your unique brand personality.


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MY VIDEO SET UP:
kit.co/kayeputnam/youtube-live-video

MY FAVORITE BOOKS:
Personal Development Books: kit.co/kayeputnam/self-development-books
Branding Books: kit.co/kayeputnam/branding-books

BUSINESS TOOLS & SOFTWARE I RECOMMEND:
Set up & sell an online course: bit.ly/KayeTeachable
Host live or evergreen webinars: bit.ly/KayeEZWebinar
Build a lead-generating quiz: bit.ly/interactquizzes
Archetype-specific templates & assets: bit.ly/KayeCM
Drag & drop launch funnels: bit.ly/KayeCF
I use Divi to build 99% of sites for me & clients: bit.ly/KayeDivi
& prefer to host on WPEngine: bit.ly/KayeWPEng (get 2 months free!)

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Are you an entrepreneur and serious about scaling your brand beyond 6 figures?
My team has created a FREE Brand Scaling Guide specifically for you.

In it, we share secrets to unlocking your innate brand advantages and becoming the singular choice for your ideal clients. It’s based on my team’s work with 1,000s of students and clients and the process we use to define and scale psychology-driven brands.

Get the Brand Scaling Guide here:
kayeputnam.com/gravity-guide

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