How To Design Your First Coaching Package | A Key Step When Building A Consulting Business

Figuring out how to create your first coaching package is one of the biggest hurdles for new online coaches and consultants. If you are overthinking what to offer, how to structure your sessions, or how much to charge, this step-by-step tutorial cuts through the noise. You'll learn exactly how to package your expertise, set up a 90-day framework, and price it perfectly so you can confidently attract and sign your first paying clients.

Quick summary: 4 steps to create your first coaching offer:
• Step 1: The 90-Day Structure & Price: The sweet spot for new coaches is a 3-month package with weekly 45-60 minute calls and in-between support (Voxer/email). Price it at $1,500 pay-in-full (or $550/month for a payment plan).
• Step 2: Map the 3-Month Benchmarks: Don't overcomplicate your curriculum before getting clients. Define the ultimate 90-day transformation, then set high-level milestones for Month 1, Month 2, and Month 3.
• Step 3: Get Paid to Create: Write out an outline or script before your very first client calls. By the time you've worked with 3 to 5 clients, you'll spot the patterns, naturally build your curriculum, and cut your prep time down to just 10-15 minutes.
• Step 4: Establish Boundaries & Scale: Remember, you are a coach, not a tutor or a parent. Hold clients accountable, but don't do the work for them. Once you've mastered this efficient 1-on-1 baseline, you can raise your prices, adjust call frequency, or scale into group programs!

Timestamps:
00:00 - How to Create Your First Coaching Package (Step-by-Step)
00:35 - The Ideal Package Length: Why 3 Months (90 Days) is Perfect
01:40 - Call Frequency and In-Between Client Support
02:25 - Exactly How to Price Your First Coaching Offer ($1,500 Strategy)
03:10 - Payment Plans: How to Price Them & Why They Cost More
04:05 - What to Actually Include in Your 90-Day Program
04:45 - Mapping Your Month 1, Month 2, and Month 3 Benchmarks
06:40 - How to Prepare for Your Coaching Calls (Without Overworking)
08:10 - Getting Paid to Create Your Coaching Content
09:15 - Client Boundaries & Efficiency (Don't Do the Work For Them)
10:40 - When to Customize Your Package, Raise Prices, and Scale

Key topics covered:
• How to create and structure a 3-month coaching program
• Pricing strategies for new coaches and consultants
• How to calculate and offer coaching payment plans
• Creating a coaching curriculum and session outlines from scratch
• Time management and boundary setting for online coaches

#CoachingPackage #HowToStartACoachingBusiness #OnlineCoaching #CoachingBusiness #BusinessCoaching #entrepreneurship

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Who is Luisa Zhou (pronounced "jo")?
Luisa Zhou is a leading entrepreneur, business coach, and investor, who helps people start and scale their own coaching/course business. Her advice has been featured in Forbes, Inc, Entrepreneur, Business Insider, and more.

A Princeton University graduate, Luisa majored in electrical engineering. Before starting her coaching business, she worked as an International Space Station engineer…along with a few different careers. She lives in New York City with her high-school-sweetheart-now-husband, and goofy black German Shepherd, Falco.

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